Hi, I'm
Natan Prattes
Bomfim de Jesus
MarTech
Digital Marketing
UX/UI Designer
Growth
Hi, I'm
Natan Prattes
Bomfim de Jesus
MarTech
Digital Marketing
UX/UI Designer
Growth
Hi, I'm
Natan Prattes
Bomfim de Jesus
MarTech
Digital Marketing
UX/UI Designer
Growth
About
Connecting data, design, and strategy to create and optimize digital experiences that drive business growth.
My background in Aeronautical Sciences and Business Administration taught me to value complex systems and rigorous analysis—a mindset I now apply to the digital landscape. I am not content with merely knowing what is happening in the data (via SQL, GA4, Power BI); my objective is to uncover why, transforming data into actionable insights on user behavior and bridging quantitative with qualitative analysis. With an MBA in Marketing, Branding, and Growth from PUC-RS, I implement advanced scaling and brand positioning strategies to drive measurable results.
- Areas of Expertise: Data Analysis, Growth Hacking, User Experience (UX), SEO, Marketing Automation.
Tools: Power BI, SQL, GA4, HubSpot, WordPress, Figma, HTML/CSS.
Skills
Marketing Automation
WordPress
Google Analytics 4
Power BI
SEO
MySQL
About
Connecting data, design, and strategy to create and optimize digital experiences that drive business growth.
My background in Aeronautical Sciences and Business Administration taught me to value complex systems and rigorous analysis—a mindset I now apply to the digital landscape. I am not content with merely knowing what is happening in the data (via SQL, GA4, Power BI); my objective is to uncover why, transforming data into actionable insights on user behavior and bridging quantitative with qualitative analysis. With an MBA in Marketing, Branding, and Growth from PUC-RS, I implement advanced scaling and brand positioning strategies to drive measurable results.
Areas of Expertise: Data Analysis, Growth Hacking, User Experience (UX), SEO, Marketing Automation.
Tools: Power BI, SQL, GA4, HubSpot, WordPress, Figma, HTML/CSS.
About
Connecting data, design, and strategy to create and optimize digital experiences that drive business growth.
My background in Aeronautical Sciences and Business Administration taught me to value complex systems and rigorous analysis—a mindset I now apply to the digital landscape. I am not content with merely knowing what is happening in the data (via SQL, GA4, Power BI); my objective is to uncover why, transforming data into actionable insights on user behavior and bridging quantitative with qualitative analysis.With an MBA in Marketing, Branding, and Growth from PUC-RS, I implement advanced scaling and brand positioning strategies to drive measurable results.
Areas of Expertise: Data Analysis, Growth Hacking, User Experience (UX), SEO, Marketing Automation.
Tools: Power BI, SQL, GA4, HubSpot, WordPress, Figma, HTML/CSS.
Services
Data Analysis
Digital Marketing Strategy
Content Creation
Website Creation and Optimization
Data Analysis
Digital Marketing Strategy
Content Creation
Website Creation and Optimization
Social Media
User Experience
Services
Website Creation and Optimization
Data Analysis
Social Media
Content Creation
Digital Marketing Strategy
User Experience
Projects
Activities - 08/2024 to 05/2025
– Lead Instagram content and performance strategy, leveraging engagement metrics analysis to optimize production, achieving 200,000 monthly impressions and a 280% increase in follower base.
– Optimized the user conversion journey by applying information architecture principles to the registration platform (TicketSports) and landing page (WordPress), simplifying the purchase process and resulting in a 60.7% increase in conversion rates.
– Developed Power BI and GA4 dashboards to monitor real-time sales KPIs, generating reports with insights that directly guided budget allocation decisions.
– Structured and executed email marketing campaigns in HubSpot, implementing list segmentation and A/B testing to nurture leads, increase engagement, and drive
registration sales.
– Create 3 creative Instagram carousels featuring various product images in different ways, while maintaining a clean design.
Projects
Activities - 08/2024 to 05/2025
– Lead Instagram content and performance strategy, leveraging engagement metrics analysis to optimize production, achieving 200,000 monthly impressions and a 280% increase in follower base.
– Optimized the user conversion journey by applying information architecture principles to the registration platform (TicketSports) and landing page (WordPress), simplifying the purchase process and resulting in a 60.7% increase in conversion rates.
– Developed Power BI and GA4 dashboards to monitor real-time sales KPIs, generating reports with insights that directly guided budget allocation decisions.
– Structured and executed email marketing campaigns in HubSpot, implementing list segmentation and A/B testing to nurture leads, increase engagement, and drive
registration sales.
– Create 3 creative Instagram carousels featuring various product images in different ways, while maintaining a clean design.
Projects
Activities - 08/2024 to 05/2025
– Lead Instagram content and performance strategy, leveraging engagement metrics analysis to optimize production, achieving 200,000 monthly impressions and a 280% increase in follower base.
– Optimized the user conversion journey by applying information architecture principles to the registration platform (TicketSports) and landing page (WordPress), simplifying the purchase process and resulting in a 60.7% increase in conversion rates.
– Developed Power BI and GA4 dashboards to monitor real-time sales KPIs, generating reports with insights that directly guided budget allocation decisions.
– Structured and executed email marketing campaigns in HubSpot, implementing list segmentation and A/B testing to nurture leads, increase engagement, and drive
registration sales.
– Create 3 creative Instagram carousels featuring various product images in different ways, while maintaining a clean design.